NEWS RELEASE

Leading Brands, Inc. Announces the Voluntary Delisting of its Shares from the Toronto Stock Exchange


VANCOUVER, British Columbia--April 7, 2003-- LEADING BRANDS, INC. LBIX (TSX:LBI), North America's only independent, fully integrated, premium beverage company, announces that effective Tuesday April 8th at the close of trading, its shares will be voluntarily delisted from the Toronto Stock Exchange. Leading Brands, Inc. will maintain its listing on Nasdaq under the symbol LBIX.

Leading Brands Chairman & CEO, Ralph McRae said: "We did not see the benefits from the joint listing that we had hoped since our shares started trading on the TSX last May. The cost of maintaining two listings and multi-jurisdictional filings far outweighed any perceived benefits. We will continue our Nasdaq Stock Market listing where more than 98% of our shares trade in any event."

About Leading Brands, Inc.

We Build Brands™
About Leading Brands, Inc.

Leading Brands, Inc. (NASDAQ: LBIX) is North America's only fully integrated premium beverage company. The Company's unique Integrated Distribution System™(IDS)™ offers turnkey, one-stop shopping to food and beverage brand owners, including product development, manufacturing, distribution, sales, marketing and licensing. In addition, Leading Brands produces their own line of beverages such as TREK™, Pez® 100% Juices™, Country Harvest® Juices, Caesar's® Bloody Caesar Cocktail, and Cool Canadian® Water.

Statements in this news release that are not historical are to be regarded as forward-looking statements which are subject to risks and uncertainties that could cause actual results to differ materially. Such risks and uncertainties with respect to the Company's business include general economic conditions, weather conditions, changing beverage consumption trends, pricing, and the availability of raw materials and economic uncertainties, including currency.

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